Social Media Strategist - MI

Location: Birmingham, MI

Type: Full Time

Min. Experience: Experienced

Discipline Overview: Integrated Strategy & Promotions 

The strategy team works collaboratively with other teams in the agency, often developing client social media strategies and leading strategic plans that meet client objectives. This team is responsible for staying up to date on the latest news and updates in the social space, keeping an ear to the ground on social changes and how these may impact our clients. 

Job Overview:  

The Strategist would assist in the development of social media strategies and recommendations for our clients. This role would be responsible for analyzing existing client efforts, researching competitive and industry data, providing support for ongoing client recommendations and overall strategies. 

Duties & Responsibilities: 

  • Facilitate researching new trends weekly 

  • Responsible for compiling competitive and industry data for monthly and quarterly reports 

  • Assists and/or leads the architecture of strategic plans, including preparation for client collaborative planning sessions 

  • Project manage strategic plans and the key deliverables from other teams 

  • Prepare and manage cross-functional client brainstorming sessions, including the development of prompts and compilation of background research  

  • Conceptualize ideas or compile recommendations that align with client’s overall goals, and the ability to present concept 

  • Research and prepare strategy notes and briefings for clients on new technologies, trends, or opportunities 

  • Foster and maintaining partner relationships with outside agencies and vendors 

  • Assist in strategic thinking and ideation for business development proposals

Qualifications & Experience Required: 

  • 3+ years of experience in marketing or public relations, with a strong preference for hands-on experience in digital or social media marketing 

  • Previous experience with social media planning and implementation, metrics and analysis, and/or community management 

  • Ability to understand the digital impact of social media marketing for clients  

  • Excellent research and project management skills 

  • Strong writing and oral presentation skills 

  • Ability to visualize thinking and recommendations in PowerPoint 

  • Ability to present to clients and represent thinking internally and externally 

  • Strength in creating compelling and client-facing strategies in PowerPoint  

  • Naturally curious, with a love of problem-solving 

  • Strong team player, with a love of collaboration  

No third-party staffing inquiries please.

Ignite Social Media celebrates a diversity-rich culture strengthened by equal employment opportunities.

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